Master's
MA Digital Marketing – ISMI
Course Overview
The MA Digital Marketing program at the International School of Management (ISM) equips students with advanced knowledge of digital marketing strategies and modern marketing technologies. The curriculum covers search engine optimization, social media marketing, content marketing, digital advertising, e-commerce, web analytics, consumer behavior, branding, and marketing automation.
Students gain practical experience through digital campaigns, business case studies, and industry projects while strengthening strategic and analytical skills. Graduates are prepared for careers in digital marketing, online brand management, marketing analytics, advertising, e-commerce, and business development.
Entry Requirements
- Certified copy of a recognized bachelor’s degree in Business, Marketing, Media, Communications or a related discipline
- Interest or experience in digital marketing, social media or marketing analytics
- CV/Resume, motivation letter and official university transcripts
- IELTS 6.5, TOEFL iBT 90+, Cambridge C1 Advanced or equivalent
- One academic or professional letter of recommendation
Career Outcomes
- Digital Marketing Manager
- Performance Marketing Specialist
- SEO/SEM Manager
- E-commerce Marketing Manager
- Social Media Strategist
Scholarship Available
- ISM Scholarship
- Deutschlandstipendium
Key Information
Location
Dortmund, Germany
University
International School of Management (ISM)
Intakes
September
Study Mode
On Campus
Tuition Fee
$12,960 / Year
Duration
2 Years
Language
English
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International School of Management (ISM)
