The BSc (Hons) Food Marketing & Entrepreneurship combines food business knowledge with marketing, innovation, and entrepreneurial skills to prepare graduates for the agri-food sector. Students study consumer behaviour, food marketing, entrepreneurship, product innovation, branding, supply chain management, business development, and digital marketing through industry projects and case studies.
The programme develops commercial awareness, creativity, and strategic thinking for food-related enterprises. Students gain practical experience in launching innovative products and managing food businesses. Graduates are prepared for careers in food marketing, agribusiness, product development, entrepreneurship, and retail management.