MSVU’s BBA with a Tourism and Hospitality Management concentration equips students with specialized operational, marketing, and leadership skills for the global hospitality sector. Coursework covers destination marketing, hotel operations, sustainable tourism planning, event management, and customer service excellence.
Students examine global travel trends and business strategies designed to optimize guest experiences. The program integrates practical business theory with industry case analyses and experiential learning opportunities. Graduates step into dynamic management careers within hotels, resorts, tourism boards, and event management firms.